Privacy Policy
Last updated: 24 September 2026
How these policies fit together
Unique Interactions Ltd runs a website and consulting business, and also publishes mobile applications. Part A covers uniqueinteractions.com and consulting. Part B covers every mobile app we publish. They enhance each other; neither replaces the other.
Part A — Website & consulting
This part covers uniqueinteractions.com and our consulting business. For our mobile apps, see Part B.
Information We Collect
We collect information you provide directly to us, such as when you:
- Fill out our contact forms or ROI calculator
- Book a call through our scheduling system
- Subscribe to our newsletter or updates
- Communicate with us via email or phone
This information may include your name, email address, company name, phone number, and any other information you choose to provide.
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Respond to your inquiries and provide customer support
- Send you technical notices, updates, and administrative messages
- Communicate with you about our services and offerings
- Analyze usage patterns and improve our website
Information Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this policy. We may share your information:
- With service providers who assist us in operating our website and conducting our business
- When required by law or to protect our rights
- In connection with a business transfer or acquisition
Data Retention
We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this policy. For leads and ROI calculator submissions, we typically retain data for 3 years unless you request deletion.
Your Rights
You have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Object to processing of your information
- Data portability
To exercise these rights, please contact us at privacy@uniqueinteractions.com
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to improve your experience on our website. We implement Google Tag Manager with consent mode to ensure GDPR compliance.
Types of Cookies We Use:
Necessary Cookies
Essential for the website to function properly. These cannot be disabled and are always active.
Analytics Cookies
Help us understand how visitors interact with our website through Google Analytics. These are only active with your consent.
Marketing Cookies
Used to track visitors across websites for advertising purposes. These are only active with your consent.
Preference Cookies
Remember your choices and preferences for a better experience. These are only active with your consent.
You can manage your cookie preferences using our cookie consent banner or through your browser settings.
GDPR Compliance
We are committed to complying with the General Data Protection Regulation (GDPR) and other applicable data protection laws.
- We only collect data that is necessary for our legitimate business purposes
- We obtain explicit consent before processing personal data for marketing purposes
- We implement appropriate technical and organizational measures to protect your data
- We provide clear information about how we use your data
- We respect your rights to access, rectify, and delete your personal data
Legal Basis for Processing
We process your personal data based on the following legal grounds:
- Consent: When you have given clear consent for us to process your data
- Contract: When processing is necessary for the performance of a contract
- Legitimate Interest: When we have a legitimate business interest that doesn't override your rights
- Legal Obligation: When we are required by law to process your data
Contact Us
If you have any questions about this website and consulting Privacy Policy, please contact us at:
Unique Interactions Ltd
Email: privacy@uniqueinteractions.com
Website: uniqueinteractions.com
Unique Interactions
Part B — App Privacy Policy
Last updated 27 September 2026 · Applies to every mobile application we publish
How to read this. This one policy covers every mobile application published by Unique Interactions Ltd. Our apps do not all do the same things, so the sections below are written by feature rather than by app. A section that describes something your app does not do simply does not apply to you. It is also written to cover apps we have not released yet, so it describes more than any single app does. If you are not sure whether a feature is in the app you are using, look for it: if it is not there, we are not collecting anything for it.
Who we are
Unique Interactions Ltd is a company registered in England and Wales. For the purposes of the UK GDPR and the EU GDPR we are the data controller for all of our apps.
Write to privacy@uniqueinteractions.com about anything in this part. Our website privacy policy, which covers uniqueinteractions.com and our consulting business rather than our apps, is in Part A above.
What our apps may collect
This section is written to cover everything our apps might do, not only what they do now, so that it stays accurate as we release more of them. Two things follow from that, and both matter:
- A feature described here is not necessarily in your app. If it is not in the app, nothing is being collected for it.
- Before any app starts doing something new with your information, you will be told inside that app, and where the law requires your consent, you will be asked for it. A change to this page is not by itself permission to use information we already hold for a new purpose.
Advertising
An app may carry advertising in future. If it does, that app will say so, its App Store listing will say so, and where the advertising is personalised you will be asked for permission first, through Apple's own tracking prompt as well as ours. Where advertising is shown to a person our age check has identified as under 13, the law limits how it may be targeted, and we follow those limits.
Location
An app may use your location where the app cannot do its job without it. Your device will ask you before it is shared, you can refuse, and you can change your mind later in iOS Settings. An app collects it only while it is doing the thing that needs it, unless that app says otherwise and asks you.
Your photo library and camera
Where an app needs a photograph, your device asks before it can reach the camera or the photo library, and you choose what to give it. An app may in future let you pick several images at once, for example to make a set of characters. It still only ever sees what you choose to give it.
Sharing, and selling
We use the companies in the table below to run our apps. They process information on our instructions and may not use it for their own purposes.
We may also share information with other partners for their own purposes, or transfer it to them in return for payment. Where we do, we will tell you inside the app before it happens, say what is involved and who receives it, and obtain your consent where the law requires it. You will be able to refuse and carry on using the app, and information we already hold will not be included unless you agree to that separately.
We will also disclose information if the law requires it, or to establish or defend a legal claim, and we may transfer it as part of a sale or reorganisation of the business, in which case it stays protected by a policy at least as protective as this one.
Photographs and anything else you upload
Some of our apps use a photograph, a recording or a file that you provide, to make something from it: a character, a drawing, a model, a voice, a piece of writing. Where an app does that:
- It only asks when you tap the thing that uses it. Your device asks before the app can reach the camera, the microphone or your library, and you choose what to give it.
- Where what you provide shows a person, you are asked to confirm whose it is. Material showing somebody else may only be used if that person has agreed.
- It travels over an encrypted connection to our servers, and may be passed to one of the companies named below, both to check it and to make whatever the app makes from it.
- How long it is kept depends on what the app does with it. Some apps need it only for the moment it takes to make the result and discard it straight afterwards. Others need to keep it, for example so that you can come back and make something else from the same picture, change the result, or carry it to a new device. The app tells you which when it asks. In every case we keep it only for as long as it is needed for the purpose the app described, and you can delete it yourself at any time.
- Unless an app says otherwise and you agree to it, what you upload is used to give you the result you asked for and for nothing else. Where an app wants to use it for something further, such as improving the models that make the results, that app will say so plainly and ask you first, and you will be able to refuse and carry on using it.
- Where making the result would involve measuring a face or a voice in a way that identifies a particular person, which the law treats as biometric data, the app will say so and ask for your explicit consent before it happens.
What the app makes from it is kept so that it can be shown to you again without paying to make it twice. You can remove it at any time, and that removes it from our servers as well as from your device.
Your account and your saved progress
Apps that save your progress create an account for you quietly, with no name, no email address and no password. It is identified by a random identifier the app generates for your install, and by a short transfer code the app shows you so that you can move your progress to a new device.
What is saved is whatever that app needs to look the way you left it: progress, settings, items, currency, and any name you typed into the app yourself. Please do not type your real name into a display name.
The install identifier is generated by us rather than taken from your device, and it is not an advertising identifier. It is shared only with the companies listed below that run our services.
Invitations and referrals
Where an app lets you invite somebody, we keep a record of which install used which code and how far that person has got, so that the reward goes to the right person and cannot be claimed twice. Rewards go to the person who invites, never to the person invited.
Purchases
Where an app sells anything, Apple takes the payment and we never see your card details. We keep a record of what was bought so that it can be restored on a new device.
Diagnostics and crash reports
Our apps record which screens were opened, which build is running, and the details of any crash. These carry the build number and what the app was doing, and nothing personal beyond the install identifier. They exist so that a fault on a stranger's phone is visible to us, and for nothing else.
Children and age limits
Our apps are not directed at children under 13.
Where an app has a feature that a child should not use, such as uploading a photograph or taking part in a referral scheme, it asks for the month and year of birth before offering that feature, and closes the feature to anybody under 13. Only the resulting band, child, teenager or adult, ever leaves the device. The date itself is not sent to us.
Where an app carries advertising, the law limits what may be shown to a child and how it may be targeted, and we follow those limits: advertising shown to somebody our age check has identified as under 13 is not personalised, and an app aimed at children is treated as a children's app for these purposes throughout. We do not knowingly collect personal information from children under 13. If you believe a child has given us something, write to privacy@uniqueinteractions.com and it will be removed.
Who else sees anything
| Who | What for | Where |
|---|---|---|
| Hosting, databases, file storage and app infrastructure. Saved progress, referral records and anything an app has made for you are held here. | United Kingdom and, for some services, the United States | |
| Apple | Distribution, and payment where an app sells anything. | Per Apple's terms |
| OpenAI, L.L.C. | Where an app makes something from what you provide, or uses a model to check or generate content: the safety check and the generation itself. | United States |
| Advertising and measurement partners, where an app carries advertising | Serving and measuring advertisements. That app will name them. | Varies |
This table names the kinds of company we use and is kept current as that changes. Where a company sits outside the United Kingdom or the European Economic Area, the transfer is made under the International Data Transfer Addendum to the European Commission's standard contractual clauses, or another mechanism the law allows.
How long we keep things
We keep information for as long as it is needed for the purpose it was collected for, and no longer. Because our apps differ, this page gives the test we apply rather than a single number, which is what the law asks for where a fixed period cannot sensibly be given.
| What | The test we apply |
|---|---|
| Something you uploaded, such as a photograph | As long as the app needs it for what it told you it was for. Where that is a single operation, it goes as soon as the operation finishes or fails. Where the app keeps it so you can use it again, it stays until you delete it or you delete your data. |
| What an app made from it | Until you remove it, or until you ask us to delete your data. |
| Accounts, saved progress and referral records | Until you ask us to delete them, or until the account has been unused long enough that keeping it serves no purpose. |
| Diagnostics and crash reports | As long as they are useful for finding and fixing faults, which is a matter of months rather than years. |
| Records kept to prevent abuse, including suspensions | As long as they are needed to stop the abuse repeating. They hold an identifier, a reason and a date, rather than any content. |
| Purchase and tax records | As long as the law requires. |
You do not have to wait for any of these. Delete my data, described below, ends them at once, apart from the small number of records named under your rights below.
Why we are allowed to do any of this
- Consent, for anything you actively choose to give us, such as a photograph. You may withdraw it at any time, and withdrawing it does not affect anything done before you did.
- Performance of a contract, for the things the app promises to do: saving your progress, delivering what you paid for, and paying a reward you earned.
- Legitimate interests, for diagnostics, for keeping our services safe, and for preventing abuse of rewards. We weigh those interests against your rights and record the result.
- Legal obligation, where the law requires us to keep something.
Your rights, and deleting your data
You may ask us for a copy of what we hold, ask us to correct it, ask us to delete it, ask us to restrict what we do with it, object to us doing it, or ask for it in a portable form. Where we rely on consent, you may withdraw it at any time.
You do not have to write to us to delete your data. Every app of ours that keeps anything on our servers offers Delete my data under Settings. It removes what that app holds about you, from our servers as well as from the device, immediately. Start over, in the same place, clears the device only and leaves our copy alone.
Two things survive a deletion.
The first survives in a reduced form. If you joined somebody else's squad or used their referral code, the record that earned them their reward is kept as the inviter, the stage reached and the date, with everything identifying your device removed. That record is as much about them as about you, and deleting it outright would take back a reward somebody else has already earned.
The second is a suspension. If we have suspended access because our terms were broken, the record of that suspension is kept: an identifier, a reason and a date, and no content. Deleting it would mean a suspension could be lifted by anybody who asked us to delete their data and started again, which would make it worthless. Everything else we hold about you still goes, and a suspension does not stop you asking us to delete your data or exercising any of the rights above. If you think a suspension is wrong, write to james@uniqueinteractions.com and we will look at it.
For anything else, write to privacy@uniqueinteractions.com. We answer within 30 days. If you are not satisfied you may complain to the Information Commissioner's Office at ico.org.uk, or to the supervisory authority where you live.
If you give us an email address
Some of our apps offer to email you something you have made, or to tell you when there is something new. That is always optional and it is always asked for separately: you can use the app fully without giving us an address, and nothing is assumed from the fact that you gave one. If you ask for a copy of something and do not ask for news, you will not get news.
Where you do give us an address, we rely on your consent, and you can take it back at any time by using the unsubscribe link on anything we send, by asking in the app, or by writing to james@uniqueinteractions.com. Taking it back stops future messages; it does not undo ones already sent. We keep the address while you want to hear from us and for a reasonable period after, so that we can show that you asked. We use a third party to send email on our behalf, and we do not sell your address or pass it to anybody for their own marketing.
Measurement, and how we pay for the apps
Understanding how the apps are used. We record events about what happens in an app: that it was opened, that a screen was reached, that something was made, bought or shared, and that something failed. These are tied to a random identifier created on your device the first time the app runs, not to your name, your email address or anything you have typed. We use them to work out which parts of an app work and which do not, and we may use a third party measurement or crash reporting service to collect and analyse them on our behalf, under contract and under our instructions.
Advertising. Some of our apps may show advertisements, or offer you the choice to watch one in exchange for something in the app. Where that happens, the advertising is served by a third party advertising network, which will receive information from your device in order to serve and measure it. Where the law requires your permission before an app may track you across other companies' apps and websites, you will be asked for it by your device, and if you say no you will still be able to use the app.
Purchases. Where an app sells something, the payment is taken by the app store, not by us. We never see your card details. We receive a record that a purchase happened so that we can give you what you paid for and restore it if you change device.
What we do not do. We do not sell your personal information. We do not use anything you make in an app to identify you elsewhere.
Security
Everything travels over an encrypted connection. Keys and credentials for the services we use are held on our servers and are never inside an app, because anything inside an app can be read by anybody who downloads it. Access to our databases is limited to the people who run the service. No system is perfect, and we will tell you and the regulator if something goes wrong in a way that puts you at risk.
Changes
If this policy changes in a way that matters, the app will say so before the change applies. The date at the top tells you which version you are reading.
Related: App Terms of Use
